SAVE YOUR MONEY! |
Don't Buy Another Money Making Product Until You Watch These FREE Videos! |
QUESTION: (Gerald) I have a number of people asking me to exchange links. I have read that this is good, but can’t find anywhere how to do it. Any suggestions, or is there an article you have that would help me. Appreciate it.
Good question, Gerald, because we really don’t hear as much about link exchanges as we did in the past. I think the big reason for it is it’s effectiveness (or lack thereof). Search engine spiders are much smarter than they were 2 or 3 years agos. And most will recognize a “link exchange” rather easily.
For those who don’t know what a link exchange is, it is when you approach another website (usually with similar content to yours) and ask them to place a nice, keyword-rich anchor text link back to your website. In exchange, you will do the same for them. Remember that an important part of SEO is backlinks (i.e., receiving links from other websites pointing back to you). A few years ago, a lot of this “linking power” was represented by a Page Rank. Getting high Page Rank websites to point back to you effectively will increase your own page rank.
Personally, I think Page Rank is a bit of a farce these days (at least the public one). I do think the major search engines (like Google) have there own ranking system based on popularity, but it would not be public. Still, getting links from “authority sites” with relevance (to your niche) is always key.
Now getting back to the question…I think link exchanges (or “reciprocal linking”) is really not going to help or hurt you. Any backlink (in most cases) usually will help you. But if there is a reciprocal link, the spiders will usually recognize this and probably not give you proper popularity for it.
Again, like everything SEO, this is speculation, but I know there has been a lot of abuse of link exchanges over the years (like link farms, paid text links, etc.) to draw a lot of attention to it. I used to do it quite a bit. I don’t really do it any more (unless I am quite friendly with the website and we exchange primarily for the traffic, not the SEO). I think your efforts would be better suited to article writing/submission, press releases, even directory submissions.
You can also consider n-way link exchanges. For a 3-way link exchange example: Site A links to Site B, Site B links to Site C, and Site C links to Site A. You can do this rather deeply, too. But still, the search engine spiders are smart and may start recognizing the linking footprints. The larger the “n”, the better off you are…but of course, this is a hell of a lot more work and requires some skillful coordination.
Personally, I have become somewhat of an a-hole about link exchange requests. I don’t get as many as I used to, but when I do I usually ignore them.
cheers…matt
P.S. If you want to know more about Getting Backlinks, check out SEOExciter.com. (There are 10 free videos over there that shows you how!)
More Questions & Answers...
My name is Matthew Bredel and as of March, 2007, I am a full-time, work-at-home internet marketer.
For close to 10 years, I worked for a defense company which was an OK job, but I was so uninspired in life and frankly, I needed some more money. That is when I first discovered internet marketing! Now I admit that I didn't start making thousands in my first couple of months (in fact, I lost my shirt!), but I finally saw the "internet light"...
Twitter: MatthewBredel
Did you know that most people have domain names that currently are not being used? The ironic thing is that these unused domain names can be making your money TODAY! Even worse, someone ELSE may be making money from YOUR unused domain name. Fix this today…
(Jeremy) I have a relatively new site www.SuperQpon.com and trying to get people to check it out and sign up. I am trying to spread the word on my new daily special site at www.SuperQpon.com. What do you think would be the best way to get subscribers to www.SuperQpon.com as it is FREE to sign up?
Now the the PLF 3.0 is over, the question remains: How did Jeff Walker manage his OWN product launch? I was wow’ed and learned a lot! Here, I break some of the big lessons I learned by promoting the Product Launch Formula myself.
The Product Launch Formula 3.0 will be released TOMORROW at 2pm EST, and with it major hype (And Major Bonuses!). Here’s your chance to see what I have to offer, plus a few bonus links to get you early-bird access to launch!
I’ve been staying away from big product launches lately, primarily due to some of the deceit and dog-eat-dog marketing required to even earn a commission. But no matter what the competition or the marketing tactics involved, Product Launch Formula is still worth my time to tell you about.
While at Affiliate Summit West, I got a copy of Missy Ward’s and Shawn Collins’ Internet Marketing for the Real Experts. I really liked it….and it was not your typical physical book either.
Getting your first website up can always be a challenge (and frankly, is one of the biggest stumbling points of any new internet marketer). My friend is just about to release to the public an awesome and simple website builder to get anyone up and ready with an offer in no time at all. (He’s pre-leasing it to my visitors now, so check this out today…)
It’s been one of “those” years. But Thanksgiving is not coming a moment too soon. We sometimes need to sit back and reflect on what is going on that RIGHT, and be thankful for it. Here is just some of the people and things in my life that I am thankful for…
An actual TruGuru student of mine recently contacted me about her successes as a mini-site online marketer. I was excited, of course, and she wanted to sit down and discuss my thoughts on how I use minisites to create revenue. Here is a powerful excerpt of our 1 hour interview…
Black Hat SEO and competitor attacks are not necessarily common, but when they occur they can be devastating! After sitting through a 60 minute black hat presentation at Pubcon 2009, I found myself fearful of my own website vulnerabilities. No worries, I try to provide you with 5 killer tips to help prevent (or at least identify) when your website is under attack!