My name is Matthew Bredel and as of March, 2007, I am a full-time, work-at-home internet marketer.
For close to 10 years, I worked for a defense company which was an OK job, but I was so uninspired in life and frankly, I needed some more money. That is when I first discovered internet marketing! Now I admit that I didn't start making thousands in my first couple of months (in fact, I lost my shirt!), but I finally saw the "internet light"...
Social Marketing is blowing up! And the argument is that it will replace the search engine…I don’t think so. But realize this, social marketing is having a big impact IN the search engines. Using Social Media to get high rankings in Google may be the hidden SEO gem!
Part 10 of 10 of the SEOExciter Series, which you can watch all of them right now at -> Social Media SEO.
We made it! Part 10 of the SEO Exciter Series and I know this is one that interests a lot of people, too. In fact, I was very resilient to social media at first, until I realized how important social marketing was to SEO.
Let me start off with an example here:
SEO Dominance is always the goal! And for so many years, I focused on getting my money site to the top of the Google SERPs (Search Engine Results Page). Competition was between websites.
Not any more. Social Media is starting to take over a lot of search engine organic listings. But this can work for you in multiple ways. Let me explain:
Get Your Social Media Ranked
As you can see in the above example, my money site holds position #2 in the Google search rankings. But what about positions #3, #4, #5…Social Media!…and they are all MINE!
The funny thing is that all three of these positions funnel right back into my money site. So essentially, I am now ranking for positions #2, #3, #4, and #5. How could you do this in the past without having 4 different, established websites.
Social Media IS an Established Website
That is the key about social media, it is already established and being indexed on a minute-by-minute (second-by-second) basis! This is similar to article marketing and the power that article directories can have on SEO, but now there is just more of it (and it is simpler to implement, too).
I can get ranked for a 140 character tweet that is linking right back to my profile, my blog or even my money website in a matter of minutes. That is SOCIAL POWER!
Social Media Longetivy
Here’s the catch, though. Most social media link rankings are not very long lived. They compete continuously with other social media links. Therefore, I don’t necessary rely on the SEO traffic that social media links generate.
But, Social Media is SEO itself
Luckily, social media adds more than just organic search listings in the SERPs. Remember, these are links…backlinks in most cases, too. So essentially, I am strengthening my money site’s search engine ranking with each and every social marketing campaign that I create. Most of my social media links point either to my blog or my money site. My blog also points to my money site, too. Ultimately, I am weighing down my money site (and my blog) with social media in a nice, top search engine position.
The social media links will come and go (some of them will be mine, some of them won’t). They are “free” listings anyway. What I do care about is maintaining the longevity of my money site, and even blog. And social marketing is the perfect way of solidifying and growing your current website rankings.
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In case you have missed it, watch all 10 parts of the SEO Exciter series now at:
Integrating Social Marketing with SEO
(Also includes full downloadable transcriptions, too!)
cheers…matt
http://www.SEOExciter.com
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These days, increasing amount of businesses pay more and more attention to the potential of online marketing on social network as it is becoming increasingly influential.
August 10th, 2009 at 6:44 am
I think, in the modern society, few companies could afford to go without proper online stratety.
Branding and being on top of search engines are actually tied up these days. That’s why new social network could grow at dramatic speed today.
August 10th, 2009 at 6:46 am
Great insights on using social media to improve SEO. Great article with some good tips. We have experienced an increase in traffic recently but I think that can be increased using the tips that are outlined above.
August 10th, 2009 at 6:47 am