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Changing the Font & Style of Your H1 Tags

QUESTION: (Rhonda) I am having problems changing the font size of my H1text. Is this very important? If so, how do I go about changing it?

Changing the text and/or style of an H1 tag is simple in CSS.  It does not affect anything other than how the visitor sees it though (i.e., if you use a large font, it means nothing more than a smaller font, in SEO terms or how Google sees it).

You can change the H1 tag locally or in the CSS definition file.

If you want to change all of the H1 tag settings in your entire website, you would do this in the CSS file:

h1 {
font-size: 24px;
}

You would use the h1 tag as you normally would:
<h1>This is my H1 tag</h1>

You can define a class in the CSS file which allows you to define your new style whenever you wish anywhere on the site:

.h1style {
font-size: 24px;
}

You would add this class to your h1 tag, when you wish it:

<h1 class=”h1style”>This is my H1 Tag</h1>

* Remember to add the “.” when defining it in the CSS to classify it as a class.

Finally, you can do it locally using a style attribute (without the CSS file):

<h1 style=”font-size:24px;”>This is my H1 Tag</h1>

All of the above do the exact same thing.  Their use is based on how often you use the style and how you want it defined (whether globally or locally).

Also, remember you can add other styles to the same definition (like color):

<h1 style=”font-size:24px; color:red;”>This is my H1 Tag that is Red and 24px high</h1>

I find that being able to change the styles of my text for header and other standard tags to be quite invaluable!  Knowing a little bit of CSS can go a long way.  Give this a try!

The easiest thing to try first is the local definition using the style attribute. If this is working for you, consider creating or editing your own CSS file!

Good luck!  cheers…matt


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Matthew Bredel begin_of_the_skype_highlighting     end_of_the_skype_highlightingMy name is Matthew Bredel and as of March, 2007, I am a full-time, work-at-home internet marketer. For close to 10 years, I worked for a defense company which was an OK job, but I was so uninspired in life and frankly, I needed some more money. That is when I first discovered internet marketing! Now I admit that I didn't start making thousands in my first couple of months (in fact, I lost my shirt!), but I finally saw the "internet light"...

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Is Google Indexing YouTube Closed Captions?

April 9th, 2009 . by Matthew Bredel . Tweet This!
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A few days ago, I posted a video about adding closed captions to your YouTube video. I also made the claim that this will help with SEO. It made sense and I read a few blogs that implied this, too, but I was not convinced. So I did a test…

A few days ago, I posted a video about adding closed captions to your YouTube video.  I also made the claim that this will help with SEO.  It made sense and I read a few blogs that implied this, too, but I was not convinced.  So I did a test…

I went back to one of my Subviewer files that I uploaded as a closed captioning file onto both YouTube and Google Videos (the one I used in the Captioning and Subtitles on YouTube).  I then chose a sentence which I was fairly confident that has probably never been written online:

seoexcerpt

In theory, Google would only know of this text IF it was indexing closed captioning files.  I did a search on the term SEO which we call “The SEO Exciter Series.” and saw what came back…

seoproof

Eureka!  There, in plain English, was my transcription located in the SERP description.  Google was able to identify my video exclusively by the content found within the closed caption subtitle file.

BUT, note that it only returned the Google Video, not the YouTube video.  This, or course, doesn’t mean that Google is not indexing YouTube, but it tell us that the technology is there and that Google recognizes it!

Realize that once you have the video transcription formated correctly, uploading it to both Google Video and YouTube only takes approximately 1 minute.  One thing I am certain about right now:

Add Closed Captions to YouTube for Traffic.

Add Closed Captions to Google Video for SEO.

cheers…matt

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5 Responses to “Is Google Indexing YouTube Closed Captions?”

  1. Hey Matt,

    It looks like your test phrase has gotten popular - your video with that phrase isn’t even on page one anymore. ;) Nice work on getting the word out about CC and indexing/ranking.

    I’ll be posting on it this week also.

    BTW, I pulled a different unique phrase from your CC file and the Google version video shows up as the only result. Nothing yet from YouTube though. Duplicate content issue perhaps?

    Posted by: Roger
    April 20th, 2009 at 3:56 pm

  2. [...] will index these closed-captioned files. Other references I found is a site run by Matthew Bredel. In this blog post he details how he checked the indexing issue for himself and found text that could only have been [...]

    Posted by: Using Closed Captions to Help Google Find Your Videos
    April 23rd, 2009 at 2:00 pm

  3. Hey Roger…One thing that I do with the transcript is also syndicate that, too, now. That is why there is more results for it.

    As for the YouTube/Google Video thing…I don’t think that the YouTube Closed Captioning is being indexed…only the Google Video (I’m sure that will change in the future). Still, the formats are the same so I might as well put it in YouTube for the conversion and traffic and Google Video for the SEO. It only takes a few seconds to add.

    cheers…matt

    Posted by: Matthew Bredel
    May 5th, 2009 at 7:48 am

  4. This is a great article. Too bad Google Video stopped allowing video uploads, but we can go back and add captions to our existing videos. It can’t be long before YouTube captions are indexed. There will probably be a showdown between user uploaded captions and gaudi generated captions down the road.

    Posted by: Mike
    May 12th, 2009 at 4:01 pm

  5. [...] ADDED BONUS: Captioning adds to your google search ranking! [...]

    Posted by: making YouTube videos accessible « Bryce on…
    July 1st, 2009 at 7:25 pm

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