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Changing the Font & Style of Your H1 Tags

QUESTION: (Rhonda) I am having problems changing the font size of my H1text. Is this very important? If so, how do I go about changing it?

Changing the text and/or style of an H1 tag is simple in CSS.  It does not affect anything other than how the visitor sees it though (i.e., if you use a large font, it means nothing more than a smaller font, in SEO terms or how Google sees it).

You can change the H1 tag locally or in the CSS definition file.

If you want to change all of the H1 tag settings in your entire website, you would do this in the CSS file:

h1 {
font-size: 24px;
}

You would use the h1 tag as you normally would:
<h1>This is my H1 tag</h1>

You can define a class in the CSS file which allows you to define your new style whenever you wish anywhere on the site:

.h1style {
font-size: 24px;
}

You would add this class to your h1 tag, when you wish it:

<h1 class=”h1style”>This is my H1 Tag</h1>

* Remember to add the “.” when defining it in the CSS to classify it as a class.

Finally, you can do it locally using a style attribute (without the CSS file):

<h1 style=”font-size:24px;”>This is my H1 Tag</h1>

All of the above do the exact same thing.  Their use is based on how often you use the style and how you want it defined (whether globally or locally).

Also, remember you can add other styles to the same definition (like color):

<h1 style=”font-size:24px; color:red;”>This is my H1 Tag that is Red and 24px high</h1>

I find that being able to change the styles of my text for header and other standard tags to be quite invaluable!  Knowing a little bit of CSS can go a long way.  Give this a try!

The easiest thing to try first is the local definition using the style attribute. If this is working for you, consider creating or editing your own CSS file!

Good luck!  cheers…matt


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Matthew Bredel begin_of_the_skype_highlighting     end_of_the_skype_highlightingMy name is Matthew Bredel and as of March, 2007, I am a full-time, work-at-home internet marketer. For close to 10 years, I worked for a defense company which was an OK job, but I was so uninspired in life and frankly, I needed some more money. That is when I first discovered internet marketing! Now I admit that I didn't start making thousands in my first couple of months (in fact, I lost my shirt!), but I finally saw the "internet light"...

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The Virtual Real Estate Market

July 12th, 2007 . by Matthew Bredel . Tweet This!
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Everywhere I go these days (whether it is a conference, mastermind group or a local marketing meet-up group), the term “Virtual Real Estate” continues to come up. I believe the initial instigator of this term was John Reese (creator of Traffic Secrets and Income.com). While the US is currently going through a little [...]

Everywhere I go these days (whether it is a conference, mastermind group or a local marketing meet-up group), the term “Virtual Real Estate” continues to come up. I believe the initial instigator of this term was John Reese (creator of Traffic Secrets and Income.com). While the US is currently going through a little bit of a physical real estate market decline, the virtual real estate market is alive and healthier than ever.

So what is virtual real estate?

Well, it is exactly as it sounds! Websites themselves ARE virtual real estate. When you create a website, you create an asset. The value of these assets are based on a few factors:

  • Traffic
  • Size
  • Content
  • Earnings
  • Design
  • etc.

If I were to sit down and create a website today, it would probably not be worth much (maybe the price of the domain name, which also has value). But in time, I will create a website, which earns some money through advertising and gets a respectable amount of free traffic. NOW, this website is an asset! It is now a piece of virtual real estate with value. If you created a website that made $1000 per month, do you think someone will be willing to buy it? Probably! (and usually multiple times its monthly revenue) Selling a website like this for $10,000 would not be unrealistic.

What if I have a website that received 10,000 visitors per day but for some reason, it is not making any money? This may be a “fixer-upper”. Maybe the website gets great organic traffic, but the on-site conversion tactics are poor. Buying a website with built in traffic may be a gold mine! Buy it for $10,000 now, sell it for $100,000 in six months after the conversion problem is fixed.

But of course, it could go in reverse! Maybe I bought a site that sold Data Entry eBooks last year for $50,000 (because it was earning $5000 per month). Then Google and Clickbank both decide not to support these type of products and your earning drop to $1000 per month. You may have just bought in the middle of the Florida swamps!

Just like physical real estate, virtual real estate has its ups and downs. There is a lot of potential for growth and big earnings, but there is also risk involved. For the newbie low on capital, this type of venture may be a bit tough to manage, but for the intermediate to experienced online marketer, this may be your wave of the future!

- Matthew Bredel

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2 Responses to “The Virtual Real Estate Market”

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  2. Your post is very well crafted and I have learned so much about your interests and real estate in Florida. I’ve added your blog to my reading material. Thanks for the information!

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    June 24th, 2009 at 9:55 am

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