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Changing the Font & Style of Your H1 Tags

QUESTION: (Rhonda) I am having problems changing the font size of my H1text. Is this very important? If so, how do I go about changing it?

Changing the text and/or style of an H1 tag is simple in CSS.  It does not affect anything other than how the visitor sees it though (i.e., if you use a large font, it means nothing more than a smaller font, in SEO terms or how Google sees it).

You can change the H1 tag locally or in the CSS definition file.

If you want to change all of the H1 tag settings in your entire website, you would do this in the CSS file:

h1 {
font-size: 24px;
}

You would use the h1 tag as you normally would:
<h1>This is my H1 tag</h1>

You can define a class in the CSS file which allows you to define your new style whenever you wish anywhere on the site:

.h1style {
font-size: 24px;
}

You would add this class to your h1 tag, when you wish it:

<h1 class=”h1style”>This is my H1 Tag</h1>

* Remember to add the “.” when defining it in the CSS to classify it as a class.

Finally, you can do it locally using a style attribute (without the CSS file):

<h1 style=”font-size:24px;”>This is my H1 Tag</h1>

All of the above do the exact same thing.  Their use is based on how often you use the style and how you want it defined (whether globally or locally).

Also, remember you can add other styles to the same definition (like color):

<h1 style=”font-size:24px; color:red;”>This is my H1 Tag that is Red and 24px high</h1>

I find that being able to change the styles of my text for header and other standard tags to be quite invaluable!  Knowing a little bit of CSS can go a long way.  Give this a try!

The easiest thing to try first is the local definition using the style attribute. If this is working for you, consider creating or editing your own CSS file!

Good luck!  cheers…matt


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Matthew Bredel begin_of_the_skype_highlighting     end_of_the_skype_highlightingMy name is Matthew Bredel and as of March, 2007, I am a full-time, work-at-home internet marketer. For close to 10 years, I worked for a defense company which was an OK job, but I was so uninspired in life and frankly, I needed some more money. That is when I first discovered internet marketing! Now I admit that I didn't start making thousands in my first couple of months (in fact, I lost my shirt!), but I finally saw the "internet light"...

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The Google Promote Button or Social Media Optimization

November 24th, 2008 . by Matthew Bredel . Tweet This!
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Is this the end of SEO as we know it?
Well, no, but I think things may have just gotten a whole lot tougher!
Google has released this new Promote and Remove feature to its Search Engine Results Page (SERP) which allows you (the searcher) to rank the relevancy of their results.
Welcome social media to Google!
And I [...]

Is this the end of SEO as we know it?

Well, no, but I think things may have just gotten a whole lot tougher!

Google has released this new Promote and Remove feature to its Search Engine Results Page (SERP) which allows you (the searcher) to rank the relevancy of their results.

Welcome social media to Google!

And I totally understand it, too.  Google wants to provide its users with the best result possible.  By asking you to rank their results, the Google Promote feature does just that!

But how far does this go?  Do your rankings affect the way others see their own results?

Right now, I don’t think so.  These results are personalized to you…sort of.

One test I did perform was Promoting my own site on one computer and then seeing where it appears in the SERPs on another computer.  Sure enough, my OTHER computer showed the promoted ranking (and it was highlighted to show me that it was, in fact, manually promoted).

Of course, I immediately called my dad (who lives about 10 minutes away) to do the same search, but my site was NOT promoted there.

What does this mean?

Well, I am assuming that Google is tracking these rank promotions on THEIR side through your IP address. (i.e., no cookies)  But these Promoted rankings do not extend beyond your own IP address.

Still, this also means that Google is gathering data.  It is tracking these results.  (And I strongly doubt that they are doing it for fun, either).  My guess is that they will start to record and correlate this data with their own search results.

Does this mean a whole new Google Algorithm for the future?  Maybe.

Does this mean that we will now have to receive votes for top placement in Google?  Maybe.

Does this open huge doors for black hat tactics and manipulation of rankings.  Of course.

And that is probably what will ultimately prevent a full voting based search engine results system.  I don’t have any clue where this is all going to go (if anywhere), but I do know two things:

1)  SEO will STILL have to exist to some degree - Google will still need some type of algorithm to determine who serves to be voted on.

2)  Social Marketing and Media are growing FAST!  We thrive on democracy in this world and it was only a matter of time for the internet to really catch up.

cheers…matt

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8 Responses to “The Google Promote Button or Social Media Optimization”

  1. In some ways this is a really scary thought, gives your competitors the chance “vote” you out, don’t you think? Or all your friends to vote you up, I guess it really all does go back to school - are you popular enough.

    Posted by: dawntrenee
    November 24th, 2008 at 2:46 pm

  2. I don’t think its based on your IP. I think its based on your Google account. When you aren’t logged into a google account you don’t see the buttons.

    Posted by: dunklergeist
    November 24th, 2008 at 3:50 pm

  3. I have to agree with dunk, I think it’s based on google account, although I have read in many places it’s based on IP. not sure what the basis is from, but it could be a combination of both.
    I wonder to what extent this will be deployed. I know many are talking about the new social factor of SERP’s, but is this going to come and go as the vote buttons on the original toolbar.

    Posted by: Kenneth
    November 30th, 2008 at 10:54 am

  4. great post…. really …. thank you

    Posted by: interior
    December 7th, 2008 at 2:12 pm

  5. I agree with Dunk.. I singed out and the results changed. Still worth staying in tune with and doing self test!

    Posted by: Seattke Inspector
    January 8th, 2009 at 10:28 am

  6. I agree with Dunk.. I signed out and the results changed. Still worth staying in tune with and doing self test!

    There we go.. Slow down on the typing.. Wheres spell check for these blogs! hahah

    Posted by: Seattle Inspector
    January 8th, 2009 at 10:29 am

  7. продам Форд-Фокус 2008 года за 200 тр. торг возможет. срочно!!!
    +7 960 200 9209

    Posted by: Tenpoutttrome
    March 7th, 2009 at 5:25 pm

  8. Where I live it’s based on my Google Account because when I log off, the websites I promoted no longer show up on top. Another interesting thing I noticed is that I found that websites I visited often showed up on page one for a certain keywords when I was logged in to my Google account, but not when I logged off. This happens even when I do not press the promote button for certain websites.

    It appears as if Google is tracking my surfing habits through cookies and then giving me results closer to my habits when I am logged on my my Google account.

    Posted by: Lowell Christensen
    January 23rd, 2010 at 7:34 am

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