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Changing the Font & Style of Your H1 Tags

QUESTION: (Rhonda) I am having problems changing the font size of my H1text. Is this very important? If so, how do I go about changing it?

Changing the text and/or style of an H1 tag is simple in CSS.  It does not affect anything other than how the visitor sees it though (i.e., if you use a large font, it means nothing more than a smaller font, in SEO terms or how Google sees it).

You can change the H1 tag locally or in the CSS definition file.

If you want to change all of the H1 tag settings in your entire website, you would do this in the CSS file:

h1 {
font-size: 24px;
}

You would use the h1 tag as you normally would:
<h1>This is my H1 tag</h1>

You can define a class in the CSS file which allows you to define your new style whenever you wish anywhere on the site:

.h1style {
font-size: 24px;
}

You would add this class to your h1 tag, when you wish it:

<h1 class=”h1style”>This is my H1 Tag</h1>

* Remember to add the “.” when defining it in the CSS to classify it as a class.

Finally, you can do it locally using a style attribute (without the CSS file):

<h1 style=”font-size:24px;”>This is my H1 Tag</h1>

All of the above do the exact same thing.  Their use is based on how often you use the style and how you want it defined (whether globally or locally).

Also, remember you can add other styles to the same definition (like color):

<h1 style=”font-size:24px; color:red;”>This is my H1 Tag that is Red and 24px high</h1>

I find that being able to change the styles of my text for header and other standard tags to be quite invaluable!  Knowing a little bit of CSS can go a long way.  Give this a try!

The easiest thing to try first is the local definition using the style attribute. If this is working for you, consider creating or editing your own CSS file!

Good luck!  cheers…matt


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Matthew Bredel begin_of_the_skype_highlighting     end_of_the_skype_highlightingMy name is Matthew Bredel and as of March, 2007, I am a full-time, work-at-home internet marketer. For close to 10 years, I worked for a defense company which was an OK job, but I was so uninspired in life and frankly, I needed some more money. That is when I first discovered internet marketing! Now I admit that I didn't start making thousands in my first couple of months (in fact, I lost my shirt!), but I finally saw the "internet light"...

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From an on-page SEO standpoint, we have learned that there are a few things that should be given special attention:

H1 Tags
Titles
Meta Keyword tags (to some extent)
Body Content (keyword density)
Linking Strategies within the page

But for the longest time, I really have ignored the description meta tag. Why? Because it did not seem to help [...]

From an on-page SEO standpoint, we have learned that there are a few things that should be given special attention:

  • H1 Tags
  • Titles
  • Meta Keyword tags (to some extent)
  • Body Content (keyword density)
  • Linking Strategies within the page

But for the longest time, I really have ignored the description meta tag. Why? Because it did not seem to help me from an SEO standpoint. To some extent, this still may be true. The relevency of the description tag for search engine optimization is still debateable. So naturally, I did not think much of it for awhile. Sure, I put it in there for “fun”, but in some cases I wrote something like: “This is my description for selling apples”. Who cares, right? No one is going to see it. It is hidden in the source of my code.

That is what I thought until I looked up one of the keywords in the SERPs and saw this:

Of course, this example has been fixed, but you can only imagine my horror when I saw I product I was reviewing appearing in the top of the SERPs what some still description about nothing. This made me re-evaluate my description tags a lot! This is almost as important as creating an Adwords ad. Your title will catch the users interest, but it is the description that will make them click your link. And remember, this is a FREE LEAD! It seems foolish to me to spend so much time and money to create the perfect PPC ads, but then completely ignore the simple description meta tag of my website.

So before you do anything today, review your description tags for EVERY webpage that you own. The SERPs may not necessarily use this description tag, but if they do, you better make sure it is relevant. Else, you are sending tons of potential free customers away (as well as wasting a heck of a lot of time optimizing your website to get a high placement no one will click on!)

- Matthew Bredel

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